Sponsorship News is the leading source of news and information for the Australian sponsorship sector. We provide subscribers with up-to-the-minute information to help them make decisions on sponsorship in sport, the arts and events. As well as regular news updates, subscribers gain access to our comprehensive database of sponsorship deals and opportunities.
Sponsors subscribe to Sponsorship News to stay current with the latest partnerships, deals, opportunities and activations and to keep tabs on competitive brand activity. Sponsorship News also provides unique insights on how major brands are using partnerships to achieve their goals, as well as the latest information on metrics and ROI measurement.
Rights Holders subscribe to Sponsorship News to keep track of major deals, pricing, and leveraging ideas, as well as to search for potential new sponsors. Using the Australian Sponsorship Database, rights holders can forward plan their sponsorship seeking activity and target sponsors at exactly the right time.
Sponsorship News is written by a team of Australia’s most experienced marketing journalists and provides information not available elsewhere in a tight, easy-to-read format.
Sponsorship News is part of the Specialist News group of companies.