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The South Australian Motor Sport Board (MSB) has renewed the Adelaide Marriott Hotel for three years in a deal tied to the bp Adelaide Grand Final.
The relationship was born shortly after the hotel opened in Adelaide’s CBD and sees the Marriott host VIP events and functions as part of the event’s off-track program.
The Grand Final of the Supercars Championship takes place from 27 to 30 November this year, under the new bp naming rights agreement.
Around 250,000 spectators are predicted to attend by organisers.
MSB commercial manager, Rebecca Lawson said the hotel was already a key part of the event experience.
“Having a quality hotel partner like the Adelaide Marriott Hotel ensures our visitors, whether they’re coming from nearby regions or overseas, receive a world-class experience,” she added.
“It’s a partnership that reflects the calibre of the event, and we’re thrilled to continue building on it.”
Marriott GM, Paul Gallop replied that, “This event lights up Adelaide with unmatched energy, and we cannot wait to welcome racegoers. It’s an incredible opportunity to showcase our signature hospitality.”
