> Yalumba on-board with Perth's noodle markets
> Netball, rugby organisations sign with youth-oriented charities
> Football Victoria gets double-boost
> Rabo re-commits to Rebels activation
> Armor All continues motorsport expansionRead more
The Gold Coast Titans will not conduct a "fire sale" on its vacant sponsorship assets, according to Titans CEO Graham Annesley, and the NRL's commercial team will assist the club in the hunt for new sponsors.Read more
The Richmond Tigers AFL team has secured partnership extensions with a pair of sponsors.Read more
Milwaukee Tools will take its digital content strategy with Surfing Australia into a second year as the sport's online footprint continues to grow.Read more
Telstra will increase leveraging of its 30-year partnership with the Australian Ballet after it extended the relationship this week.Read more
Direct Recruitment has signed a new partnership with the Geelong Cats, replacing long-term club sponsor Skilled Group in the labour hire category.Read more
Coffex Coffee Roasters has taken up sponsorship of the Porsche Carrera Cup racing series, further expanding its motorsports footprint.Read more
The success of the recent Asian Cup football tournament has created unprecedented interest in Australian sport from Asia, with "more brands than ever before" considering local sponsorship, according to the tournament's CEO Michael Brown.Read more
Chinese mobile phone and telecommunications brand ZTE has signed its first major sporting partnership in Australia and will appoint an activations agency ahead of a wider entry into the local market.Read more
Myer, Australia's largest department store group, has launched a new community partnerships scheme and called for expressions of interest from non-profit organisations seeking funding, with a focus on women and children.Read more
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