Knights, Cowboys boosted by partner upgrades
The Newcastle Knights and North Queensland Cowboys have both upgraded lower-level sponsors to key inventory positions ahead of the 2015 NRL season.Read more
More latest news - page 1002
TAG Heuer and Carrera Cup expand alliance
Swiss luxury watchmaker TAG Heuer has extended its long-term partnership with the Porsche Carrera Cup Australian sports car championship.Read more
Asian Cup chief heads to sponsorship agency
Michael Brown, the chief executive of Australia's recently concluded Asian Cup football tournament, has joined the board of sponsorship strategy and activation agency Bastion EBA.Read more
Visy pulls back from Carlton sponsorship
Commercial cleaning group Ikon Services has taken naming rights to Carlton's training base and administrative centre, replacing former naming rights sponsor Visy group.Read more
Hobart signs membership partner for Big Bash
Tasmania's motoring and member services organisation RACT has joined Big Bash franchise the Hobart Hurricanes as membership partner.Read more
Momentum Energy boss moves to rights-holders side as part of Carlton shake-up
Carlton has appointed former Momentum Energy managing director Nigel Clark to the new role of chief commercial officer as part of a wider restructure of the club's commercial team.Read more
Unique strategy delivers close to $1m for Force
The Western Force has extended its alliance with grassroots sponsor Pindan and confirmed its individual front of jersey strategy has again been fully subscribed.Read more
Netball World Cup unveils sponsor structure
Footwear brand Asics has joined Sydney's 2015 Netball World Cup as sponsor, with organisers announcing a single-tiered structure of seven major partners for the tournament.Read more
Coates Hire latest to expand Supercars deal
Equipment hire group, Coates Hire, has extended its partnership with the V8 Supercars until the end of the 2017 season.Read more
Emirates taps cult figure Boon for World Cup activation
Emirates and Bundaberg Rum are the latest Cricket World Cup sponsors to unveil activations ahead of the tournament's first games this weekend.Read more
