Subaru steps up Tour Down Under tech activations
Subaru has unveiled a range of activations for its sponsorship of the Tour Down Under, and in other cycling news, the Tour has appointed a new creative agency from 2016.Read more
More latest news - page 1009
Manly and Parramatta shore up auto category
NRL sides the Manly Sea Eagles and the Parramatta Eels have both locked away automotive partners for the 2015 season.Read more
Audi appoints agency to all sponsorship properties
Luxury car brand Audi has appointed creative and experiential agency Tongue as its strategic sponsorship partner.Read more
Swifts capitalise on membership drive
Netball NSW and its ANZ Championship team, the Swifts, have extended their deal with accommodation partner, the Sydney Boulevard Hotel.Read more
AGL extends with Tigers after promising trial
Energy company AGL has renewed its partnership with AFL side Richmond for a further two years following strong results in the first season of the sponsorship.Read more
Airbnb to activate Mardi Gras partnership with logo change
Sydney's Gay and Lesbian Mardi Gras has signed a new partnership with accommodation website Airbnb.Read more
Connected TV to amplify impact for sponsors: Cricket Australia
Cricket Australia's pioneering partnership with Apple TV will be crucial in monetising the sport, and other codes are likely to follow the move, according to CA marketing and media chief, Ben Amarfio.Read more
Woolies to join forces with Tennis Australia
Woolworths and Tennis Australia will partner on a wide-ranging deal including precinct activations and the association's ballkids program.Read more
Netball Australia capitalises on World Cup with new deal
Netball Australia has switched apparel suppliers ahead of its first home World Cup in 25 years.Read more
Panthers membership base lures Oliver Brown
The Penrith Panthers NRL side has replaced a long-standing sponsor in the membership partner slot.Read more
