AFL and GWS hit by Lifebroker departure
Insurance brand Lifebroker will not renew its major partnerships with the AFL and the GWS Giants.Read more
More latest news - page 1013
Giant partnership for Tasmanian Institute of Sport
The world's largest bike manufacturer has signed a partnership with the Tasmanian Institute of Sport Racing Team.Read more
Focus on activations for Big Bash sides after record sponsorship
The Melbourne Stars Big Bash League side has posted further strong growth in sponsorship and is on track to surpass last season's membership tally prior to the launch of this summer's BBL04.Read more
Sydney NYE partners to target experiential leveraging
Telstra and Ford will head up the list of Sydney's New Year's Eve sponsors through a range of digital and social activations.Read more
iiNet connects Tour Down Under
Internet service provider iiNet will provide broadband connectivity at the finish line of each Tour Down Under stage as part of its new sponsorship of Australia's most prestigious cycling race.Read more
Durex renews with Mardi Gras; Samsung signs fashion deal; AFL deals; and more
> Durex extends Mardi Gras partnership
> Perth Fashion Festival lures Samsung for summer series
> New sponsors for Saints, Bombers
> Athlete's Foot to sponsor new Netball NSW program
> AFL Umpires confirm BLK allianceRead more
Foreign ownership trims betting sponsorship in major codes
At least six NRL and AFL clubs have lost betting sponsors in the last year as British-owned operators continue to shift marketing spend away from sponsorship into above the line promotions.Read more
Supercars rebrand to attract new sponsors, manufacturers
A more relaxed criteria for manufacturers and a new brand identity will help attract new sponsors, and fans to the sport, according to V8 Supercars CEO James Warburton.Read more
Dragons boosted by triple renewal
St George Illawarra has shored up its sponsorship roster, with three of its largest sponsors all extending their deals.Read more
Fire fills sponsor roster despite broadcast setback
WNBL team the Townsville Fire has filled its final apparel position with a new deal, despite the ABC's decision to cut its broadcast of the tournament.Read more
