Marvel Stadium in social sports initiative with Mountain Goat on top
Melbourne’s Marvel Stadium has launched a new program called Stadium Sports and has picked up brewery Mountain Goat as presenting partner.
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NFL, TAB bet on American football growth to 2030
The US National Football League (NFL) has renewed its partnership with Tabcorp extending its Australia and New Zealand arrangement through to 2030.
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KTM renews as youth backer to AUSX Supercross
KTM Australia has renewed as a Major Partner of the 2025 Boost Mobile AUSX Supercross Championship.
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Sydney Kings, Flames add Power Potential as recovery partner
Sydney Kings owner Hoops Capital has signed Power Potential as backer for the 2025/26 NBL season.
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McDonald’s extends Adelaide United deal to 2028
The A-League’s Adelaide United has extended Platinum Partner McDonald’s Australia until the end of the 2027/28 season.
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Melbourne United scores three renewals – Tyrepower, Chemist Warehouse, the Sporting Globe
Basketball’s Melbourne United has renewed sponsorships Tyrepower, Chemist Warehouse and the Sporting Globe.
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USA juggernaut Fanatics LLC loses trademark appeal in David v Goliath victory for Australian brand
US sports merchandise giant Fanatics LLC has suffered a major setback in Australia after losing a trademark case that prevents it from selling its Fanatics-branded apparel in the country.
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John Nicholl to preside over sponsorship, fan engagement at Netball World Cup in Sydney
John Nicholl will be GM of tournament revenue & experience for the Netball World Cup Sydney 2027.
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Sharp EIT beams backing on Victorian soccer
Football Victoria (FV) has signed a partnership with Sharp EIT Solutions that will upgrade the state soccer ruling body’s technology infrastructure.
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