FFA sponsors launch their campaigns in lead up to World Cup
Many of the key sponsors of Football Federation Australia have launched above-the-line campaigns to leverage their sponsorships in the lead-up to this month's FIFA World Cup.Read more
More latest news - page 1054
NSW Rugby renews Hong Kong connection
The Hong Kong Economic and Trade Office has renewed its partnership with New South Wales Rugby Union for the naming rights to the state's secondary school Sevens competition.Read more
Netball QLD launches netball's first business development group
Netball Queensland and the Queensland Firebirds will set up a corporate business group, the first of its kind in professional netball.Read more
Knights activate mining sponsorship
The Newcastle Knights NRL club has launched a series of activations with key partner NSW Mining ahead of this weekend's 'Voice for Mining' day.Read more
Truffle show unveils blue chip roster
Melbourne's inaugural Truffle Festival has secured several new partners ahead of its launch next month.Read more
Audi looks to grow sponsorship as "critical" part of marketing mix
Luxury car-maker Audi says it will look to increase its spend in sponsorship, which can deliver premium brands a boost that other marketing forms don't offer.Read more
Schweppes lifts golf sponsorship spend
The Australian Open golf tournament has secured a partnership with beverage giant Schweppes.Read more
North Queensland football cup seals new sponsor
Real-estate group Wingate Properties has signed on as the title sponsor of a football tournament that will feature three A-League teams including the current champions.Read more
Arts organisations need more commercial approach to sponsors
Arts organisations should be thinking in terms of "business development partnerships" rather than traditional simple sponsorship or corporate charity, says Sydney Theatre Company executive director, Patrick McIntyre.Read more
FFA offloads Wanderers
Football Federation Australia has sold the licence to the Western Sydney Wanderers franchise to a consortium including several current sponsors.Read more
