Richmond finalises major partners
The Richmond Tigers AFL club has signed a new partnership with power-tool maker DeWalt.Read more
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Jets, Sydney FC strengthen partnership rosters
The Newcastle Jets and Sydney FC have secured new and renewed sponsorships as A-League clubs begin preparations for the 2015 season.Read more
FFA Cup cracks $10 million in sponsorship in inaugural year
Football Federation Australia has unveiled the sponsorship lineup for the inaugural FFA Cup, signing four deals worth in excess of $10 million.Read more
Sports will struggle to replace ANPHA funding
The 16 national sporting organisations sponsored by the Australian National Preventive Health agency are expecting the worst from tomorrow night's Budget and may have to replace $25 million in funding.Read more
Toyota - Cowboys partnership stretches to 15 years
The North Queensland Cowboys NRL team has retained its principal partner, Toyota Australia until the end of the 2017 season.Read more
Wallabies launch campaign across digital, broadcast
The Australian Rugby Union will launch a new promotional campaign across both broadcast and digital media.Read more
South Sydney renews partner, hits membership landmark
The South Sydney Rabbitohs NRL club has renewed its deal with membership partner the Capital Training Institute and has also become the first NRL club in history to reach 30,000 members.Read more
Choice Hotels tee off with PGA
The PGA of Australia has renewed its partnership with Choice Hotels Australasia, preserving Choice's naming rights deal with the PGA's flagship Pro-Am Series until 2016.Read more
Wanderers shift focus to digital
The Western Sydney Wanderers will target a digital partner as a "key priority", as it looks to improve its online offering in the wake of another successful season.Read more
NRL targets bumper increase in sponsorship revenue
The NRL is preparing to reward clubs that boost sponsorship revenue and punish those that don't, as it seeks to "future-proof" the game's funding by substantially increasing non-broadcast revenue.Read more
