Birds Eye views NBL sponsorship as shared alignment
The National Basketball League (NBL) has signed Birds Eye as the league’s frozen food partner.
Read moreMore latest news - page 108
TPG Advisory engaged to bolster Brisbane Bullets’ sponsor strategy
TPG Advisory Group has partnered with basketball’s Brisbane Bullets to support the club’s commercial growth and broaden revenue generation.
Read more
Ledger enlists rugby greats to score tries for crypto security
Ledger has appointed rugby stars Angus Crichton, Drew Mitchell and Matt Giteau as Australian brand ambassadors to promote the local launch of its crypto security and self-custody services.
Read more
Legends Global’s Don Elford departs for venues new
Legends Global director of partnerships (APAC) Don Elford will step down from 3 October.
Read more
Sydney FC mobilises Carbiz to move soccer its operations
Sydney FC has signed a one-year partnership with Carbiz as a Premium Partner and fleet supplier.
Read more
KDL Property Group backs rugby talent by taking Emerging Reds Cup naming right
KDL Property Group has signed a three-year deal with the Queensland Rugby Union (QRU) for naming rights to the Emerging Reds Cup (ERC).
Read more
St Kilda signs Fiji partner as Aussie rules heads into the Pacific
The AFL’s St Kilda Football Club has signed a three-year sponsorship with the Fiji Ministry of Tourism and Civil Aviation.
Read more
Global Sports Management adds Sunshine Coast Lightning to buying spree
Sunshine Coast Lightning will transfer to Global Sports Management as the club’s new licence holder from 1 October.
Read more
Parramatta Eels, Carroll & O’Dea Lawyers seal extension deal
The NRL’s Parramatta Eels have extended Carroll & O’Dea Lawyers as legal partner for three years.
Read more