China Southern lands another festival partnership
Sydney's Chinese New Year Festival has brought China Southern Airlines on board as a corporate sponsor.Read more
Sydney's Chinese New Year Festival has brought China Southern Airlines on board as a corporate sponsor.Read more
Super Rugby franchise the NSW Waratahs has secured real-estate agent Ray White as its back of jersey sponsor for the 2014 season.Read more
Air condition giant Daikin Australia has taken the rights to the NRL club Manly Sea Eagles' back of jersey property in a three-year, "seven figure" deal.Read more
West Australian government health promotion body Healthway has dismissed a new UK voluntary alcohol sponsorship code as a window dressing exercise designed to avert effective external regulation of alcohol sponsorship of sport.Read more
Luxury watch-maker Rolex will remain the naming rights-holder of Australia's Formula One Grand Prix for the 2014 race.Read more
The NRMA has launched a new campaign featuring a series of Western Sydney Wanderers players and fans in the latest in its series of collaborations with the club.Read more
Specialist motorcycle insurer Swann Insurance has signed on as naming rights partner for the Australasian FX Superbike Championship.Read more
AFL club Port Adelaide has bolstered its sponsorship roster with the addition of Energy Australia as a joint major partner.Read more
Iconic homeware brand Tupperware has moved into sport sponsorship for the first time, signing a category sponsorship with the AFL.Read more
V8 Supercars has replaced another key brand on its sponsor roster and expects to tie up a few more deals over the next couple of weeks.Read more