AFL checks in for five more years with Virgin Australia
Virgin Australia has renewed its partnership with the AFL and will be the code's official airline for another five years.Read more
Virgin Australia has renewed its partnership with the AFL and will be the code's official airline for another five years.Read more
A-League club Sydney FC has hit its $2 million sponsorship target for the season and says a restructure of its commercial team at the end of last season allowed it to significantly lift sponsorship revenue without increasing its staff costs.Read more
One of Australia's largest regional AFL mentoring programs backed by BHP Billiton and run by the West Coast Eagles AFL club has been awarded a Public Relations Institute of Australia Award for Excellence.Read more
iiNet subsidiary Internode, has renewed its major sponsorship of the Adelaide Fringe and will use the arts event to showcase its upgraded city-wide WiFi network by providing free internet coverage during the event.Read more
Mitsubishi Motors has re-entered the sport sponsorship market by becoming the first automotive partner of a Big Bash League cricket team.Read more
Renault has opted to remain as a co-major sponsor of the Port Adelaide AFL club and says its decision to take up the sponsorship at the beginning of the year despite the ASADA investigation has delivered good ROI for the brand.Read more
NBL online broadcaster Perform Media says subscriber numbers for its Basketball Australia broadcast package are on target, despite growing concerns that the subscription model might be alienating grassroots fans of the sport.Read more
Creative Partnerships Australia has launched its Plus1 program that will match private sector funds raised by artists or not-for-profit organisations on a dollar-for-dollar basis up to $50,000.Read more
Sports & Entertainment Limited and the PGA of Australia have reached agreement with the Fiji government to host a golf tournament in the country to be known as The Fiji International.Read more
The National Basketball League will begin its first season since the demerger from Basketball Australia without a title sponsor.Read more