Automatorr to use AI to boost Kookaburras, Hockeyroos coaching
Automatorr has signed with Hockey Australia to support the Kookaburras and Hockeyroos coaching programs.
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Howden takes Victoria Derby Day naming rights in premium upgrade
The Victoria Racing Club has expanded its partnership with global insurer Howden which takes naming rights to Victoria Derby Day for three years.
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AFL club membership tally passes all records again
The AFL recorded an all-time club membership of 1,363,437 in 2025 which is a 3.26% increase on last year.
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Melbourne United renews Mattel’s Hot Wheels, UNO card game brands
Melbourne United has renewed Mattel for the NBL26 season extending the relationship that began last year.
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Adelaide 36ers celebrate ongoing Australian Motors Mitsubishi dealership deal
The Adelaide 36ers have renewed its Australian Motors Mitsubishi sponsorship for a seventh consecutive NBL season.
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NBL beds down Choice Hotels deal for upcoming season
The National Basketball League (NBL) has signed Choice Hotels ahead of the NBL26 season.
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ONE Active, Hockey One League partner to nurture joint first steps
Nutrition brand ONE Active has signed its first sponsorship and takes naming rights to the Hockey One League ahead of the 2025 season.
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Broncos add Internal Demolitions to roster via Kia gesture
The NRL’s Brisbane Broncos have added Internal Demolitions as a sponsor.
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