GIO unveils leverage program for State of Origin
Insurer GIO has announced a significant leveraging program with the NSW Blues in the lead up to the 2013 State of Origin NRL series.Read more
More latest news - page 1133
Stadium posts strong numbers as longstanding sponsor walks away
Stadiums Queensland has reported strong metrics for Skilled Park's attendance and TV viewership, putting it in a strong position to recruit a new naming rights holder to replace the incumbent, which has decided not to renew.Read more
Qantas to keep Olympic spirit aloft
Qantas has extended its 60-year partnership with the Australian Olympic team for four years, to encompass the 2014 Sochi Winter Olympics and Rio 2016.Read more
Cash for leverage as Foxtel pursues female demographic
Foxtel has substantially increased its leveraging budget to enable it to effectively implement its new partnerships with netball and soccer.Read more
Basketball examines how to unscramble the egg
Basketball Australia and representatives of the National Basketball League clubs are continuing to look at ways to demerge, with the clubs confident that a board of team owners would be more effective in developing the national competition's commercial interests.Read more
Sharks circling big deal and pick up two new sponsors
The Cronulla Sharks NRL club has secured two new partners and is close to finalising a new major sponsorship by its next home game on May 19.Read more
ARU forms greater education bond
The Australian Rugby Union has expanded its sponsorship with Bond University, which will now include the Wallabies, for the next four years.Read more
Paralympic Committee looks to build stronger brand relationships with broadcast deal
The Australian Paralympic Committee is to purchase a package of broadcast rights from the International Paralympic committee in an effort to provide more attractive and long-lasting leveraging opportunities for sponsors.Read more
Wellington Stadium lures new CEO
Former deputy CEO of the local organising committee of the 2015 AFC Asian Cup, Shane Harmon, has been appointed as the new chief executive of Wellington's Westpac Stadium.Read more
Waratahs stay in the black
Despite a poor year on the field, the NSW Waratahs Super Rugby franchise maintained the majority of its sponsors and sponsorship revenue in 2012, and posted its second consecutive operating profit.Read more
