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Westpac banks on cricket deal for wider reach, targeting migrants
Big-four bank Westpac has identified three key motivators behind its new sponsorship deal with Cricket Australia (CA), according to its head of sponsorships & events, Pat Cunningham.
Read moreNewcastle Jets sign KURE Oxygen Water which claims player benefits
Newcastle Jets have signed KURE Oxygen Water as hydration partner for the 2025/26 season.
Read moreCricket Australia examines BBL reforms amid recent English T20 franchise sales
Cricket Australia has begun exploring possible reforms to the Big Bash League and Women’s Big Bash League following media reports of a high‑value sale of English cricket franchises.
Read moreGazley Motors, Wellington Phoenix make it five years
Gazley Motors has renewed with the A-League’s Wellington Phoenix for a fifth consecutive season to maintain its position as one of the club’s Premium Partners.
Read moreOn a Lighter Note: Tour de France’s graffiti problem gets a feminist makeover
Every year, like Lycra and lung capacity, penis graffiti has become a recurring feature of the Tour de France.
Read moreNeon Legal takes Western Bulldogs brief to back AFLW team
The Western Bulldogs have signed Neon Legal as a partner to their AFLW program for this season.
Read moreWestpac confirms cricket sponsorship as Toyota accelerates global strategy
Westpac has confirmed full details of its new partnership with Cricket Australia.
Read moreValue Dental Centres fill Melbourne Victory shirt-front spot
Soccer club Melbourne Victory has signed Value Dental Centres to appear in its front-of-shirt spot for the 2025 Australia Cup.
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