Coles now in NRL's backyard
Coles Supermarkets will partner with the National Rugby League's national development program "Backyard League".Read more
More latest news - page 1186
Medibank signs with Melbourne Marathon
Medibank will use its new title sponsorship of the Melbourne Marathon Festival to position its brand as the "healthy lifestyle" insurer.Read more
Roosters say Opel deal won't run over Isuzu property
General Motors subsidiary Opel has signed with the Sydney City Roosters NRL club as its upper chest and lower back sponsor until the end of 2013.Read more
Virgin tailors holiday packages around sponsored arts events
Virgin Australia has developed a range of holiday packages through its subsidiary Blue Holidays for the cultural events it sponsors.Read more
Tomwaterhouse.com does Wallabies deal
Online betting agency Tomwaterhouse.com has signed a two-year deal with the Australian Rugby Union.Read more
Vodafone to walk away from over $11 million in sponsorships
Vodafone Australia will end its major sponsorships of Cricket Australia and V8 Supercars team, Team Vodafone when the deals expire.Read more
Magnussen signs with CommBank
Commonwealth Bank has signed Olympic swimming sprint star and gold medal hopeful, James Magnussen as a brand ambassador for the London Games.Read more
Samsung refocuses on big markets
Samsung has refocused its sponsorship strategy to concentrate on large, national code-wide deals rather than club or regional sponsorships, says marketing director Arno Lenior.Read more
Audi lifts art sponsorship
Luxury automotive brand Audi has partnered with the Australian Centre for Contemporary Art in Melbourne as presenting partner, giving the company branding in all the major contemporary art venues on the east coast.Read more
ARU match schedule helps boost sponsorship success
Eight domestic tests including the British & Irish Lions Tour have proved a boon to the Australian Rugby Union sponsorship program, with Samsung announced as the Union's new technology partner today.Read more
