Clean Up Australia launches new donation scheme
Clean Up Australia Day has invited the community to be its major sponsor, as part of a scheme known as "?YOU" to encourage participants of the event to be its "owner".Read more
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Gold Coast SUNS to promote Virgin sponsorship
Virgin Australia has launched a new travel website, known as Any Game Anywhere, in conjunction with the AFL event office and Blue Holidays that will streamline sporting fans travel plans.Read more
Srixon continues golf talent development sponsorship
Golf supplier Srixon has extended its partnership with Golf Queensland's high-performance program for a further three-years.Read more
Hockeyroos net major sponsor after 12-year drought
The Australian Women's Hockey team has secured a two-year major partnership after spending twelve years without a major backer.Read more
Raiders mum on Huawei talks
The Canberra Raiders NRL club has refused to comment on reports that leading Chinese technology company Huawei was close to negotiating a deal to become its new jersey sponsor.Read more
Virgin gains velocity with V8 partnership
Virgin Australia will leverage its partnership of the V8 Supercars at Brisbane Domestic Airport using Team Vodafone drivers, Craig Lowndes and Jamie Whincup.Read more
Massive digital growth lands Lions TV deal
The Brisbane Lions AFL club has used the rapid growth of its online digital channel to support the case for the development of a one-off, hour-long free-to-air TV special known as LIONS TV - Into The Lion's Den.Read more
Accounting firm uses AFL sponsorship to access corporate supporters
Accountancy firm, BDO has announced a three-year partnership with a leading AFL club as principal business partner in a deal that will be its largest sponsorship commitment to date.Read more
A-League still popular despite controversial 2012
Football Federation Australia is reporting record attendance in the Hyundai A-League despite a year marred by controversy.Read more
New 360 degree content underlines Football West's digital push
Football West has undertaken a comprehensive overhaul of its digital strategy, punctuated by its latest release, Football 360, an original content football show distributed via its digital channel Football West TV.Read more
