Origin Energy is focussing on the promotion of its environmentally friendly power options in its sponsorship of the Sydney Opera House (SOH), and is using what it claims is Australia's first carbon counting tool to monitor the greenhouse impact of events and performances.Read more
Zoos Victoria's "Mali in the City" program is on track to achieve its $250,000 target with strong support from corporate sponsors.Read more
The Melbourne Heart A-League club wore a new strip designed by fans and created by its new apparel sponsor ISC in last night's match against the Central Coast Mariners.Read more
Law firm Holding Redlich has become the foundation sponsor of the Arts Centre Melbourne and will partner its community programs and major performances for the next three years.Read more
Construction company The Reed Group has closed its marketing department and is winding down its high profile sponsorship portfolio that includes major deals with the V8 supercar team Dick Johnson Racing and the NRL's Manly Sea Eagles.Read more
Athletics Australia has used its profile as a "high-priority Olympic sport" to land Qantas as the major partner for the 2012 Australian Athletic Tour.Read more
Jupiters Casino in Townsville has renewed its sponsorship of the North Queensland Cowboys for 12 months, taking the relationship to more than ten years.Read more
Credit card company, American Express, has expanded its partnership with Mission Australia through a new initiative that will reward its card members with extra points if they make donations to the charity.Read more
The global sponsorship sector will grow 4.9% to $51 billion in 2012, with emerging markets such as Brazil and India offsetting tighter marketing budgets in Europe, according to US sponsorship research company IEG.Read more
Global FMCG company Unilever will become the inaugural sustainability partner of the Sydney Festival in 2012.Read more
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