V/Line sponsors return of triathlon to Ballarat
Regional Victorian public transport company, V/Line, has become the naming rights sponsor of a triathlon and multi-sport festival to be held in Ballarat next month.Read more
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Bombers sign record partnership with Kia
Kia Motors Australia has become the co-major partner of AFL club Essendon, in a deal the club claims is one of the most lucrative sponsorships ever signed in Australian sport.Read more
Soccer mums at the centre of Whirlpool's sponsorship debut
Whitegoods brand Whirlpool has signed on as sponsor of A-League club Melbourne Heart, in a deal the company says aims to connect the brand with the mums behind Australia's largest participation sport.Read more
AAMI to ramp up grassroots focus with renewed WAFL deal
Insurer AAMI has renewed its naming rights sponsorship of the WAFL Aussie Rules competition for a further three years to 2014.Read more
Queensland Cricket launches dedicated hospitality website
Queensland Cricket has launched a dedicated website to provide information on corporate hospitality options for companies to entertain clients at the Gabba.Read more
Chrysler and Jeep sponsor Phillip Island MotoGP
Chrysler Australia has announced its debut sponsorship of the 2011 Australian Motorcycle Grand Prix, taking place this weekend at Victoria's Phillip Island.Read more
Santos partnership wins top AbaF award
A partnership oil and gas company Santos and Adelaide's OzAsia Festival has wonthe Australian Business Art Foundation's Partnership of the Year Award.Read more
Business as usual for Pirtek, despite Eels board stoush
Hydraulic hose and fittings company, Pirtek, remains committed to its major sponsorship of NRL club Parramatta Eels, despite the fact that its CEO, Glenn Duncan, has resigned from the club's board amid reports of disharmony.Read more
Insurer targets over-50s with major tennis deal
Specialist insurer Apia has signed its first major sporting partnership, becoming the new title sponsor for the Sydney International tennis tournament.Read more
Tinkler underwrites sponsorship budget for Knights and Jets
Mining baron Nathan Tinkler has effectively sponsored his own sporting clubs, with the news that his Hunter Ports company has become the major sponsor of both NRL club Newcastle Knights and A-League club Newcastle Jets.Read more
