Facebook reaches 70% of Australians, research finds
Social networking site Facebook has been ranked the number-one website and social media channel in Australia, according to new research by PR agency Burson-Marsteller.Read more
Social networking site Facebook has been ranked the number-one website and social media channel in Australia, according to new research by PR agency Burson-Marsteller.Read more
Australian Rugby Union has announced a two-year partnership with French brand le coq sportif, which has become the official boot provider of the Wallabies until the end of the 2012 international season.Read more
Tour de France winner Cadel Evans won't be rushing into any sponsorship deals following his homecoming this week, according to his manager, Jason Bakker of Signature Sports.Read more
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Adidas has expanded its A-League sponsorship roster by signing a deal with the Wellington Phoenix Football Club.Read more
Mazda has renewed its major sponsorship of the North Melbourne Kangaroos AFL club, citing the national media exposure, and good access to the club and players for activation activity as key elements in its renewal decision.Read more
Car rental company Europcar has expanded its sponsorship program to the west coast of Australia through a major deal with the Perth Glory A-League club.Read more
AFL club the Adelaide Crows has signed a three-year extension to its partnership with the Toyota Motor Corporation that will take the relationship to nearly a quarter of a century.Read more
Insurance Australia Limited owned insurance company, SGIO has leveraged its major sponsorship of the West Coast Eagles for a new marketing campaign.Read more
The Virgin Mobile sponsored live streaming of the recent Splendour in the Grass festival more than doubled its viewing numbers compared with last year, and was watched by more than 46,000 people.Read more