Tasmanian Symphony Orchestra sponsor, digital agency Future Medium, has taken the orchestra to task over its decision to ditch the website the company designed for it less than a year after it went live.Read more
Drinks company Diageo has extended its partnership with NRL club North Queensland Cowboys.Read more
Hewlett-Packard (HP) has become the technology partner of the Rosemount Australian Fashion Week in a multi-year deal.Read more
Pie brand Four'N Twenty has signed a five-year sponsorship agreement with AFL club Sydney Swans in a move to consolidate its position in the Sydney market.Read more
Already under fire for its struggling national mobile network, Cricket Australia sponsor Vodafone has suffered its greatest indignation yet - a public rebuke from cricketing legend, Shane Warne.Read more
Sponsorship Australasia (SA) has extended the close of submissions date for the inaugural SA Awards to Friday, 1 April, 2011.Read more
Sponsors are only now ramping up their activation programmes for the London 2012 Olympics, about a year behind the schedule followed in the lead-up to the Sydney games, according to Rob Woodhouse, director of talent agency Elite Sports Properties.Read more
Fast food company, Subway, has renewed its major sponsorship of Netball SA for a further three years and will step-up its leveraging of the sponsorship through a range of new match day promotions and venue branding.Read more
Health insurance and aged care company Bupa has confirmed the rebranding of its sponsorships of the Hawthorn and Brisbane Lions AFL clubs, and is looking for additional national properties with a focus on community engagement.Read more
An expanded sponsorship program in Queensland has helped Carlton and United Breweries (CUB) increase its market share in its main competitor's heartland.Read more
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