Logitech sponsors Katy Perry tour
Computer and audio products company Logitech Australia will be the naming rights sponsor for pop artist Katy Perry's 'The California Dreams Tour', coming to Australia in April and May next year.Read more
More latest news - page 1281
Are you recruiting ?
Are you recruiting a new sponsorship manager?
Do you need a new brand manager for your expanding marketing team?Read more
A-League's Roar to launch new community program
A-League club Brisbane Roar hopes its new community program will help the club to capitalise on the strong position of junior football in south east Queensland, according to marketing and commercial manager Steve Guise.Read more
Coke and Pepsi together at last in new cricket deal
Cricket Australia now counts both Coke and Pepsi among its partners following the signing of a new five-year sponsorship by Coca-Cola Amatil.Read more
Pegasus Sports signs Bont Cycling, close to finalising major ProTour deal
Australian professional cycling team, Pegasus Sport has signed a sponsorship deal with specialist cycling footwear company Bont Australia.Read more
Cycling Australia to leverage growth, calls in consultants
Cycling Australia has appointed global consulting company, Grass Roots, to help further develop the sport in Australia and capitalise in recent growth.Read more
Rolex becomes Presidents Cup global partner
Luxury watch brand, Rolex, has become a global partner of The Presidents Cup golf tournament, in a deal that extends through to 2015.Read more
Collingwood and Hawthorn post profits, Essendon in the red
AFL premiers Collingwood posted a $5.389 million profit for 2010 and grew total income by $12.7 million to $75.5 million for the year ending 31 October.Read more
Swisse Vitamins' sponsorship spend up 200% since May
Swisse Vitamins has added to its rapidly growing sponsorship portfolio with a new three-year deal to become the official vitamin of the Professional Golfers Association (PGA) of Australia.Read more
U.S. sport sponsorship posts strong recovery: IEG
The four major U.S. pro sports leagues and their teams are projected to post a 7.8% increase in sponsorship revenue this year to $2.28 billion, according to the IEG Sponsorship Report.Read more
