Ford continues support of rebranded motorsport series
Ford has announced it will continue its sponsorship of the Australian Formula Ford Championship, which will now be known as the Ford Fiesta Cup.Read more
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Sportingbet renews Broncos sponsorship
Corporate bookmaker Sportingbet Australia has renewed and increased its sponsorship of the Brisbane Broncos NRL club.Read more
Open Universities back football education program
Open Universities Australia has become a major sponsor of Football Federation Australia (FFA) and the players' association, Professional Footballers Australia (PFA).Read more
Lions seek new CEO
The Brisbane Lions AFL club is searching for a new CEO following yesterday's resignation of Michael Bowers.Read more
Collingwood sign multi-million dollar deal with CGU
Insurance Australia Group (IAG) subsidiary CGU has become a joint major sponsor of the Collingwood AFL club in a deal said to be worth up to $14 million over seven years.Read more
New iron distance triathlon announced
Event management company USM Events has added a new multi-sport festival to its portfolio of major events with the headline race offering a 100,000 Euro prize pool.Read more
Surf Life Saving Australia secures lucrative Bonds deal
Pacific Brands clothing line, Bonds has become a sponsor of Surf Life Saving Australia (SLSA) in a deal that could generate over $600,000 for the organisation.Read more
HSBC cements position as rugby's dominant global sponsor
HSBC has simultaneously announced the renewal of its naming rights sponsorship of the Waratahs Super Rugby franchise as well as its principal partner sponsorship of the British and Irish Lions Tour to Australia in 2013.Read more
Canon renews sponsorship of photography awards
Canon Australia has renewed its sponsorship of the Australian Institute of Professional Photography (AIPP) Awards for a further three years.Read more
Bulldogs sign apparel deal with namesake
NRL club Canterbury-Bankstown Bulldogs' new on-field apparel partnership with Canterbury International offers a strong alignment with the club's strategy to embrace its league heritage and return to the original Canterbury Bankstown name, says general manager of marketing and commercial operations, Dirk Melton.Read more
