Sponsorship changes loom for Bulldogs
The Bulldogs National Rugby League (NRL) club is currently in discussions with a range of companies about its vacant sponsorship properties and is also set to announce a unique new sponsorship strategy.Read more
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Broncos post slight loss but increase sponsorship revenue
The Brisbane Broncos National Rugby League (NRL) club has released its 2008 half-yearly report showing a growth in sponsorship revenue and a priority to identify new sponsorship opportunities for 2009 and beyond.Read more
NZ Warriors secure new major sponsor
National Rugby League (NRL) club, the New Zealand Warriors, has announced that clothing manufacturer, Canterbury of New Zealand, had been signed as a new major sponsor and official apparel supplier for the 2009 NRL season.Read more
Cochrane and IRL in Indy date debate
V8 Supercars boss, Tony Cochrane, has threatened to pull his series from the Nikon Indy 300 on the Gold Coast should the Indy Racing League (IRL) change the schedule date from the traditional October slot.Read more
Bulldogs renew sleeve sponsor
The Bulldogs National Rugby League (NRL) club has confirmed Bankstown Sports Club's renewal of its sleeve sponsorship with the club for another year.Read more
NBL secures Fox Sports TV deal, moves on Hummer sponsorship
The National Basketball League (NBL) has secured a new commercial TV rights agreement with Fox Sports for the 2008/09 NBL season, with the deal likely to spur sponsorship renewal talks between the league and major sponsor, Hummer.Read more
Discussions underway for online property
Australian Football League (AFL) club, the Essendon Bombers, is close to securing an official online partner and has had several parties registered interest in the property.Read more
Hopman Cup secures more sponsors
Bathroom specialist, Tradelink, has renewed its associate sponsorship with the Hyundai Hopman Cup for a further two years.
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Jack Daniels looks to overcome sponsorship clutter with own brand events
Alcohol brand, Jack Daniels, plans to focus its sponsorship resources on its own-brand events over the next few years, in a bid to overcome growing sponsorship brand clutter in events in its demographic.Read more
Questions raised over Newcastle Jets new major sponsor
The Newcastle Jets A-League club has secured NT-based gaming house, Centrebet, as its major sponsor for the 2008/09 season, raising questions about whether the deal complies with restrictions on advertising in New South Wales for gambling companies from interstate.Read more
