SHORTS SPONSOR SECURED FOR NORTH MELBOURNE
Australian Football League (AFL) club, the North Melbourne Football Club, has confirmed a new shorts sponsor for the remainder of the 2008 season. Read more
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BEER SPONSORSHIP OPENS UP TO A-LEAGUE CLUBS
After two seasons of trying to attract a category-exclusive beer sponsorship deal for the Hyundai A-League without success, Football Federation Australia (FFA) has now opened the way for individual clubs to sign deals with brewers.Read more
COMMUNITY-BASED SPONSORSHIP PROPERTIES INCREASING IN RELEVANCE
Paralleling a growing trend, Football Federation Australia has fined-tuned its community-focused sponsorship properties in the hope of generating bigger returns, increasing relevancy for corporates and creating new long-term revenue streams.Read more
JETS CONFIRM CHARITY PARTNER
The Newcastle Jets Football Club has announced its official charity partner for the upcoming Hyundai A-League season.
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COWBOYS PARTNERING UP FOR A GOOD CAUSE
National Rugby League (NRL) club, the North Queensland Cowboys', 'Cowboys in the Community' program has partnered with the New Townsville Youth Council for its 'Leaders Meet Leaders' program. Read more
DECADE LONG RELATIONSHIP FOR HSBC & THE WARATAHS
Global financial services company, HSBC, has extended its naming rights sponsorship of Super 14 club, the HSBC Waratahs, for a further three years in a record-breaking multi-million dollar renewal.Read more
HARKEN AUSTRALIA EXTENDS SAILING SPONSORSHIPS
Sailing equipment company, Harken Australia, has extended its sponsorship of the Cruising Yacht Club of Australia's (CYCA) Youth Sailing Academy and the Harken International Women's Match Racing Regatta.
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ACT GOVERNMENT INITIATES $450,000 FUNDING ROUND
The ACT Government has announced $450,000 in funding to support the promotion of priority health messages through sport, recreation, arts and cultural organisations.
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NAMING RIGHTS RENEWAL FOR BLUETONGUE STADIUM
Australian brewer, Bluetongue, has extended its naming rights sponsorship of Central Coast Stadium.Read more
TWENTY20 CHAMPIONS LEAGUE MAY MIRROR UEFA CHAMPIONS LEAGUE
The new global Twenty20 Champions League, which will include the best two Twenty20 teams from all leading cricket nations, is likely to be modelled on the UEFA Champions League, according to Cricket Australia, and could offer a sponsorship windfall for top clubs.Read more
