Panasonic has extended its long-term sponsorship of the Australian Rugby Union (ARU) for a further four years in a deal which includes additional exposure through the Adelaide Sevens and the ARU's EdRugby program.Read more
The Football Federation Australia (FFA) and the Hyundai A-League have registered more than ten bids for the new team franchise license for the 2009/2010 season.Read more
Golf car manufacturer, Club Car, has announced it will increase and rationalise its sponsorship association with the PGA of Australia.Read more
The 22nd summer edition of the Sweeney Sports Report, which named Tennis as Australia's most popular sport, has injected an increase in confidence in regards to attracting sponsors to the sport. Read more
The Australian Football League (AFL) has confirmed that it is in negotiations to extend Toyota's sponsorship of the league as premiership partner.Read more
Electrical appliances company, De'Longhi Australia, has secured its largest-ever Australian sports sponsorship deal after confirming it will become the major away game sponsor for National Rugby League (NRL) club, the South Sydney Rabbitohs.Read more
NRL club supporter numbers are declining according to the latest data from Roy Morgan Single Source. Read more
The Amy Gillett Foundation has announced a new charitable partnership for the 2008 ASP Adelaide Hills Tarmac Sprint Rally. Read more
The Victorian Women's Football League (VWFL) has secured much-needed financial support with the announcement of the league's first major sponsor since 2004.Read more
Panasonic Australia has revealed sponsorship and promotional details for its 2008 Beijing Olympic Games program.Read more
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