Clipsal 500 Adelaide promoter, the South Australian Motor Sport Board (SAMSB), will increase its financial support of the SA State Motor Racing Championships conducted by the Sporting Car Club of SA.
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National Basketball League (NBL) club, the Perth Wildcats, has confirmed that its vacant coaches sponsor property has now been purchased.
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The Royal Agricultural Society of Western Australia has secured a naming rights sponsor for the 2008 Perth Royal Show.Read more
The National Rugby League (NRL) will ramp-up revenue generation leading up to 2012 when the game's media rights contracts come up for renewal. Read more
Poor sponsorship activation and a failure to engage target markets fully will likely lead to an increased occurrence of ambush marketing, says author of the Ambush Marketing Toolkit, Kim Skildum-Reid.Read more
As major sponsor of Australian Football League (AFL) club, the Geelong Cats, Ford will leverage its association with the club through use of its myriad V8 Supercars sponsorships at Ford Fan Day next weekend.Read more
The Australian Football League (AFL), Sony Foundation Australia and Youth Off the Streets' GetReel program have joined forces to raise over $180,000 for the charity. Read more
The Johnnie Walker Classic will return to Perth, Western Australia in 2009, marking the fifth occasion the event has been staged in Australia.Read more
With much discussion of the NRL's minimum sponsorship pricing proposal, Sponsorship News examines the inner workings of the concept.Read more
The NRL's proposed minimum pricing guidelines for major club sponsorships might be in breach of competition laws and could be unenforceable, according to sports lawyer, Ian Fullagar. Read more
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