Qantas cricket deal adds boarding passes to women’s overseas tours
Cricket Australia (CA) and Qantas have signed a three-year extension of the long-term sponsorship.
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Credit Union SA extends support for Port Adelaide
Credit Union SA has expanded its Port Adelaide deal for this AFL and the coming AFLW seasons.
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Lexus Australia to luxuriate in Melbourne Cup naming rights to 2027
Lexus Australia has renewed with the Victoria Racing Club (VRC) for three years to remain Principal Partner with naming rights to the Melbourne Cup.
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Geelong and Ford mark 100 years together with Friday night spectacular
The Geelong Football Club will mark its 100-year partnership with Ford this Friday night at its AFL GMHBA Stadium home clash against the Melbourne Demons.
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Ground Zero Gaming players to use Philips Evnia screens for training
Ground Zero Gaming has signed Philips Evnia as monitor partner for the 2025 esports season.
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St Kilda, Greater Dandenong renew to back community programs
The AFL’s St Kilda Football Club has extended with the Greater Dandenong City Council to continue jointly delivering code and wellbeing programs across the region.
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IHG signs as hotel host to British & Irish Lions Tour
IHG Hotels & Resorts has signed on as the hotel partner for the 2025 British & Irish Lions Tour of Australia.
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Bosch Power Tools nails down naming rights for Perth Supercars
Bosch Power Tools has renewed for naming rights to the 2025 Perth Super 440 event on 6 to 8 June at CARCO.com.au Raceway.
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Elders extend with Cowboys adding backing for NRLW team
Diversified agribusiness Elders has extended with the North Queensland Cowboys for two years.
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Swimming Australia, arena extend togs deal to 2028 Olympics
Swimming Australia has extended with global swimwear brand arena for another four years to cover the lead-up to the 2028 Los Angeles Olympic and Paralympic Games.
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