NSW GOVERNMENT INJECTION TO OPEN UP MAJOR EVENT SPONSORSHIP MARKET
The NSW state government's move this week to inject $85 million into major events for the state should also see a surge in major sponsorship ...Read more
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HARRIS COFFEE LEVERAGING NETBALL ASSOCIATION
Having been running on-pack promotions leveraging its involvement in the sport since the beginning of June, Harris Coffee has provided a rundown of its new ...Read more
PLENTY OF MOVEMENT IN HARNESS RACING SPONSORSHIP
Having recently approved $6 million in funding for the new series over the next five years, Harness Racing NSW (HRNSW) has made significant headway on ...Read more
SPORT MARKET CHANGING THANKS TO NATIONAL TALENT IDENTIFICATION AND DEVELOPMENT
The Australian sporting landscape looks set for a subtle shift in coming years with the Australian Sports Commission (ASC) currently progressing its National Talent Identification ...Read more
TELSTRA CAGEY ON DOME RUMOURS
Although the company did not comment on the rumours to SSA, Telstra is understood to be looking into an exit plan for its naming rights ...Read more
BEIJING GAMES BUSINESS CLUB READY TO GO
The Australian Government's Austrade department recently launched the newest incarnation of its successful Business Club Australia program, which provides networking and business initiatives designed to ...Read more
CREDIT CARD SPONSORSHIP ISSUE FINALLY RESOLVED
One of the biggest global sponsorship stories of 2006 looks to finally have been resolved with the Federation Internationale de Football Association (FIFA) set to ...Read more
SSA IN BRIEF
- Wayne Cattach, the chief executive of V8 Supercars Australia, has reportedly briefed drivers in the series to behave more controversially in a bid to ...Read more
MARINERS LEADING THE WAY IN A-LEAGUE GRASSROOTS AND PLAYER DEVELOPMENT
The Central Coast Mariners A-League club has introduced two new development initiatives focused on strengthening links with the grassroots of the game in the area. ...Read more
SUPERYACHTS COMING TO OZ
Australia looks set to gain a major new international yachting regatta in the near future with Bob Oatley, the owner of famed supermaxi yacht Wild ...Read more
