FIRST TIME V8 DEAL TO PROMOTE TWO ELECTRICAL BRANDS
Leading electrical products brands Lawrence & Hansen and Auslec have become the flagship commercial partners for Ford's new driver development team, Ford Rising Stars Racing, ...Read more
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FOXTEL SIGN VICTORIAN FOOTBALL DEAL
Football Federation Victoria (FFV) has secured pay TV operator Foxtel as the naming rights partner for its state based competition, the Victorian Premier League. ...Read more
HCF BEGINS SPONSORSHIP REVIEW
Western Australia's largest health insurance provider, HCF, has begun reviewing its sponsorship guidelines in light of the organisation's changing business focus. As reported in ...Read more
FOOTBALL CONTINUES COMMERCIAL GROWTH WITH NEW STATE DEALS
In the first of two significant state-based soccer sponsorship deals this week, Soccer NSW has secured telecommunications retailer TeleChoice as the major sponsor of the ...Read more
NEW BACKER SOUGHT FOR BEACH VOLLEYBALL AS VODAFONE MOVES ON
Organisers of the Australian Beach Volleyball Tour are confident of replacing exiting naming rights sponsor Vodafone with a new title partner within the coming months, ...Read more
SAINTS SEAL BUNDY DEAL AND NEW SHORTS BACKER
As revealed earlier this week, the St George Illawarra Dragons NRL club has signed a five-year sponsorship package with Diageo brand Bundaberg Rum, which becomes ...Read more
ANOTHER SPONSORSHIP AUCTION PLAY
In the latest example of a sponsorship seeking organisation testing out the growing online auction market, the Warragul Harness Racing Club in Victoria has put ...Read more
ANOTHER POWER TOOL BRAND INTO MOTORSPORT
V8 Supercars outfit Ford Performance Racing (FPR) has announced tool engineering company Dewalt as an associate sponsor of the team for 2007. FPR commercial ...Read more
ALFA TO CENTRE LOCAL MARKETING EFFORTS ON GRAND PRIX
The Australian Grand Prix Corporation (AGPC) has provided additional details on its new preferred vehicle supplier partnership for the 2007 FORMULA 1 ING Australian Grand ...Read more
GLORY TO MOVE FORWARD WITH NEW OWNERSHIP CONFIRMED
A Perth-based consortium has committed to take over ownership of the licence to operate the Perth Glory A-League club, following a ten month period of ...Read more
