TABCORP PROMOTING POWER PLAYS WITH FUTURITY DEAL
Gambling giant Tabcorp has forged another major sponsorship deal in horse racing to promote its new Power Pays product, which offers the company's Victorian customers ...Read more
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MANLY GO RENEWABLE FOR 2007
The Manly Sea Eagles NRL club has become one of only a handful of sporting outfits in Australia to launch a concerted renewable energy program, ...Read more
RUGBY'S NEW ARC SCORES APPAREL PARTNER
The inaugural Australian Rugby Championship (ARC) has secured major rugby union apparel player Canterbury International as the official outfitter for all teams. The company, ...Read more
SWANS ATTRACT GROWING TRAVEL BRAND TO BALL DEAL
The Sydney Swans AFL club landed a sponsorship coup just prior to the team's first pre-season hit out last Friday, announcing a major new deal with ...Read more
HUGGIES MAKES A SPLASH WITH AUSTSWIM
Nappy brand Huggies Little Swimmers Swimpants has renewed its partnership with AUSTSWIM, the Australian Council for the Teaching of Swimming and Water Safety. The ...Read more
VALUATION TOOL GAINS MORE RESEARCH CAPABILITIES
In a noteworthy international sponsorship development, specialist researchers Sports Marketing Surveys and SponsorMetrix have combined to launch a new sponsorship valuation system. Primarily based ...Read more
HOSTPLUS DEEPENS SPORT COMMITMENT WITH AWARDS DEAL
The Confederation of Australian Sport (CAS) has signed industry super fund HOSTPLUS as a Partner of the annual Australian Sport Awards. The organisation, which ...Read more
AN INSIGHT INTO A1 GP FROM THE EYES OF A SPONSOR
Financial services company Professional Investment Services (PIS) has provided SSA with an insight into its sponsorship of the Australian round of the growing A1 Grand ...Read more
HEALTHE EXPANDS PORTFOLIO WITH MULTI-LEVEL ATHLETICS DEAL
Online health and wellbeing services provider Healthe has launched a new partnership with Athletics Australia aimed at benefiting athletes from elite level through to recreational ...Read more
LOCAL KNOWLEDGE KEY TO NEW AOC BEIJING DEAL
The Australian Olympic Committee has formed a new agreement with shoe brand Mileno, which becomes the official supplier of Fashion Footwear to the 2008 Australian ...Read more
