AAPT'S NEW, POST LIONS SPONSORSHIP FOCUS
AAPT has provided SSA with an insight into the telecommunications company's shifting sponsorship strategy following its decision to end its long term, major partnership with ...Read more
More latest news - page 1646
AGE JUMPS IN FOR SWIMMING CHAMPS
Melbourne's The Age newspaper has signed on as the official newspaper partner for the volunteers and education programs of next year's 12th FINA World Championships, ...Read more
NOVEMBER DECISION FOR POTENTIAL NEW GOLD COAST NBL OUTFIT
The board of the National Basketball League (NBL) expects to decide at its next scheduled meeting in November on the whether a business consortium from ...Read more
A-LEAGUE'S NATIONAL REACH ATTRACTS TYRE BRAND
A decision to finish up its naming rights sponsorship of Soccer NSW's elite senior men's cup competition, the Continental Tyres Cup, has largely been based ...Read more
SAILING DEAL A ONE OFF FOR NOW SAYS WOTIF
Further to last week's report on the new sponsorship deal for the Cruising Yacht Club of Australia (CYCA) with online hotel booking company Wotif.com, a ...Read more
NETBALL'S NEW HOME AND AFL LINK
The major changes at Netball Australia continue with the organisation having just decided to relocate its headquarters from Sydney to Melbourne in a move largely ...Read more
TROTTER'S RAMP UP MARKETING ACTIVITY
The Harness Racing industry has revealed a couple noteworthy new marketing and sponsorship initiatives over the last week, including the recruitment of famed sports commentator ...Read more
CRICKET'S CHANGING SUPPORT BASE FROM A MARKETING PERSPECTIVE
Further to last month's SSA article on the UK's increasingly fragmented domestic cricket scene, SSA has spoken with Justin Ricketts from sports marketing group Octagon, ...Read more
NEW VODKA PLAYER TO RAMP UP MARKETING
Dutch-Vodka brand EFFEN Vodka has just launched in the local market through South Australia-based Hardy Wines and is expected to ramp up its marketing activity ...Read more
