MARINERS ADOPT FREE SMS SERVICE
The Central Coast Mariners A-League club has announced a partnership with self service community information retrieval solution provider, BounceBackSMS. According to the company, the...Read more
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LG DEAL LEAVES JUST TWO SPOTS FOR DOCKERS
Having just signed electronics brand LG as its new joint major sponsor, the Fremantle AFL club now has only two major sponsorship opportunities in the...Read more
ADIDAS ADDS CROWS TO GROWING PORTFOLIO BUT NO MORE FOR NOW
Sportswear giant adidas has continued its recent run of major deals in Australia, committing to a four-year sponsorship of the Adelaide AFL Club beginning with...Read more
BEHIND QSOFT'S GAYDAR DEAL WITH MARDI GRAS
In a follow up to our initial alert to the deal last issue, the organisers of Sydney's Gay & Lesbian Mardi Gras have scored an...Read more
V8 GROWTH AND CUSTOMER OPPORTUNITIES THE KEY FOR FUJITSU'S NEW DEAL
As earmarked last issue, air conditioner and plasma screen supplier, Fujitsu General, has strengthened its relationship with V8 Supercars by signing on the as the...Read more
GOLF AUSTRALIA AMALGAMATIONS DELAYS FIRST TEE SPONSOR SEARCH AND OTHER ISSUES
A new grassroots golfing initiative developed by the World Golf Foundation and officially launched in Sydney on June 2 has put off seeking sponsorship for...Read more
BEHIND KPMG'S UPGRADED MELBOURNE SYMPHONY DEAL
As revealed earlier this month, accounting giant KPMG has recently increased its already significant involvement in the local arts sponsorship sector by increasing its sponsorship...Read more
NEW DEALS APPROACHING FOR SOCCER WEBSITE
Having recently been awarded the rights to manage the online media advertising and sponsorship sales for sports information giant ESPN's 'soccernet' service in Australia and...Read more
COCA-COLA STRENGTHENS COMMITMENT TO WORLD FOOTBALL WITH LOCAL MOVEMENTS TO FOLLOW
Soft drink giant Coca-Cola has stretched its massive sponsorship of the world governing body for soccer, FIFA, from 2007 to 2022, in a deal worth...Read more
FOSTER'S TO LEVERAGE RANGE OF BRANDS THROUGH GAMES DEAL
Beer giant Foster's Group plans to leverage its new sponsorship association with the Melbourne 2006 Commonwealth Games through a series of high profile initiatives led...Read more
