JETSTAR LAUNCHES COMMUNITY PROGRAM WITH CATS Saturday, 24 Sep 2005 The Geelong AFL club has formally launched its sponsorship with new airline entrant JETSTAR this week. As featured in . . . Read more
EU RECOGNISES SPORT IN NEW CONSTITUTION Saturday, 24 Sep 2005 The International Olympic Committee has released a statement confirming that after several years of joint efforts deployed by the European institutions and the sports movement to have sport included in the European Constitution, last weekend in Brussels the European Union adopted Article III-182 on Sport as part of its new Constitution. According to the . . . Read more
LEXMARK AND V8s HAPPY WITH INDY'S WIDE APPEAL Saturday, 24 Sep 2005 Last week's launch of the Lexmark Indy 300 motorsport event, scheduled to be held in its 14th year on the Gold Coast from October 21-24, saw some interesting comments by the managing director of naming rights sponsor, Lexmark. Henrik Stensfeldt stated . . . Read more
VANILLA COKE SINGS THE PRAISES OF X-FACTOR Saturday, 24 Sep 2005 Coca-Cola Australia has entered its first major sponsorship deal in this country under the Vanilla Coke brand via an arrangement with Network Ten's The X Factor - a new entertainment television program set to air in early 2005. Sarah Kelly, public . . . Read more
SPONSORSHIP IN SPAIN GROWING Saturday, 24 Sep 2005 In a significant development on the world sponsorship scene, the Spanish sports sponsorship sector has achieved growth of 6.3% in 2004, giving it an estimated value of 470.5million euros according to UK-based sportsbusiness,com. It reports that . . . Read more
SA PUMPS UP SCIENCES AS SPONSORS CLOSE ON CENTRE Saturday, 24 Sep 2005 In a move that is sure to have significant implications for corporate sponsorship in the region, the South Australian Government has announced plans to make science "as appealing to South Australians as sport and the Arts". Only months after . . . Read more