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SPORT24SEVEN SITE GETS UPGRADE

A new web-based sports broadcast gig guide, first reported by On Sport in October 2003, has undergone its second major upgrade and is now offering hospitality venues and sports fans better services. The website, www.sport24seven.com.au, . . .

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NBL TURNS KINGS AND ASIAN INTEREST INTO NAMING RIGHTS DEAL

Having made a significant investment with the Sydney Kings National Basketball League (NBL) team in October 2003 (see issue 86), electronics giant Philips has now taken a massive step into the sport in Australia, signing a major partnership with the NBL to become the competition's naming rights sponsor. The NBL competition . . .

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ASICS LOOKING INTO FUN RUNS

Footwear brand Asics is in sponsorship talks with a number of major fun runs, according to Sam Chew, promotions manager for the company. He said that . . .

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BOB JANE EXPORTING DRAG RACING AND SERIES TO CHINA

Motor sport figure Bob Jane and his Calder Park Raceway have revealed that they are working with a number of Australian drag racing teams to stage the first ever drag racing exhibition event at China's Shanghai International Circuit on Friday April 9, 2005.
The Australian Drag . . .

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SCULPTURE EDGING NEARER TO 2005 DEALS

Organisers of the annual Sculpture by the Sea (SxS) event, dubbed Australia's largest annual outdoor free to the public exhibition of contemporary sculpture, are getting closer to confirming a number of major sponsors for the 2005 event. Now in its . . .

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ARE YOU GETTING THE MOST OUT OF YOUR SPONSORSHIP PROGRAM?

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