Dabble stumps up million-dollar prize for fans at PGA Championship
Dabble has announced a new Million Dollar Hole-in-One promotion for the upcoming BMW Australian PGA Championship.
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Brisbane Roar basks in deal with Solmech
The A-League’s Brisbane Roar has signed Solar Mechanical Services (Solmech) as a new sponsor for the upcoming season.
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Tennis West in hydration deal with Splash Bottle
Tennis West has signed Splash Bottle and Co which becomes its water bottle partner.
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Little Zak’s Academy backs Western Sydney Wanderers
Little Zak’s Academy is the latest sponsor of the A-League’s Western Sydney Wanderers FC.
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Right2Drive partners Sydney Kings
Right2Drive has become a new sponsor of the Sydney Kings for the NBL25 season which the basketball team says is a significant achievement.
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Dentsu Sports Analytics sets framework to understand fans
Dentsu Sports Analytics has launched a new framework it calls the 10 C’s of Fandom which it says will assist rights holders and brands identify what drives fans.
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AGL, Melbourne Victory celebrate a decade by extending
AGL has renewed with Melbourne Victory for two more years marking a decade-long collaboration with the A-League club.
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Pat Cummins anointed Prime Video ambassador
Prime Video has signed Australian cricket captain Pat Cummins as its newest brand ambassador.
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Melbourne City FC signs ctrl:cyber
Melbourne City FC has signed a multi-year partnership with ctrl:cyber which takes naming rights to the club’s training facility at Casey Fields as well as the home pitch for its A-League women’s side.
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Deloitte partners Tennis Australia for United Cup
Deloitte has secured a multi-year agreement to become the business and technology transformation consulting partner of Tennis Australia’s (TA) United Cup.
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