Rugby Australia takes $80m loan to build the game
Rugby Australia (RA) has secured an $80m line of credit to develop the sport with special emphasis on women, community engagement and player pathways.
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Matilda’s Arnold to promote hearing awareness
Hearing specialist Audika has teamed up with Mackenzie Arnold in a partnership targeting hearing awareness.
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Ice Hockey Australia collaborates with Torrens University
Torrens University has struck a deal with Ice Hockey Australia (IHA) that sees it offer members and players professional development opportunities.
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Harvey Norman out of Super Rugby Pacific
Retailer Harvey Norman has ended its backing Rugby Australia (RA) sending it back into a tough market to seek a new partner for the Australian leg of Super Rugby Pacific.
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B2B can do better from sport sponsorship – HCLTech
B2B companies can greatly benefit from adopting B2C strategies in sports sponsorships according to Jill Kouri the CMO at HCLTech.
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Kogan becomes Volleyball Australia’s retail sponsor
Online retailer Kogan has signed as Volleyball Australia’s (VA) new retail partner and its message will be seen at upcoming Australian Beach Volleyball Tour events.
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Rolex renews as title partner of the Australian GP
Rolex will remain the title partner for the Formula 1 Australian Grand Prix after re-inking for next year’s race.
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Brisbane Roar partners Trippant to boost community engagement
Brisbane Roar FC has announced a new partnership with international PR consultancy Trippant aiming to enhance community connections and foster growth.
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HCLTech's rebranding was about identity and unity
HCLTech's chief marketing officer, Jill Kouri has revealed to Sponsorship News the challenges and successes of the company's comprehensive rebranding.
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