Accounting specialists RSM Australia has entered into a strategic partnership with SportWest, with the three-year deal to leverage the sponsor’s experience in the non-profit and sports sector.
Supercars outfit Erebus Motorsport is taking a unique approach to filling sponsorship vacancies through a joint campaign with existing partner Grays Online.
Supercar champion Jamie Whincup is urging more teams and sponsors to step up their game and enhance their activations after Supercheap Auto announced wildcard entries into three races this season.
The Victorian government’s Transport Accident Commission (TAC) is using its sponsorship of the Melbourne Victory A-League club in a new campaign on the risks of distracted driving.
McDonald's has expanded its football sponsorship program, by becoming naming rights sponsor for the Football Queensland Premier League (FQPL) men’s and women’s competitions.