Cricket Australia and TEG’s analytics business, Ovation, have announced a data sharing partnership that will see the two organisations merge their ticketing, membership, merchandise, and participation data.
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Australian online betting agency, Palmerbet has signed on as official wagering partner of the Newcastle Knights NRL club.
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Australian campervan and caravan sharing website, Camplify, has become a partner of the Supercars series in a deal that will be leveraged at the Bathurst 1000 in December.
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The Melbourne Victory A-League club has announced two new sponsors in the lead up to the season opener later this month.
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Sports and entertainment business technology provider, EngageRM, has signed a wide-ranging partnership with the South Sydney Rabbitohs NRL club.
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Fed Square arts, culture and events precinct has signed a deal with Network 10 that will see the broadcaster become a community partner of the Melbourne venue.
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The Australian Turf Club has announced that global wine maker Accolade Wines has become a a wine partner in a major three-year deal.
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Vodafone Warriors NRL club has announced PUMA as its new apparel partner in a multi-year deal.
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Latitude Financial has expanded its sponsorship of the Richmond AFL club and will be a joint-major sponsor for at least the next four years.
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Specialist sports facilities manager, Clublinks, has appointed Gemba’s data and analytics team to improve the financial reporting and marketing of the 11 sporting precincts, golf courses, recreation and leisure facilities Clublinks manages.
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