South Sydney partners with new player recruitment agency
NRL club South Sydney has signed a corporate partnership with a new specialist recruitment company, Athlete2Business, until the end of the season.
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Rugby league fans hold significant value for financial sector sponsors: survey
A new study by Nielsen found that financial sector sponsors could gain considerable value by appealing to rugby league fans.
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Pillar Performance announce two partnerships with a third to come
After signing deals with an AFL and NRL club, sports micronutrition-maker Pillar Performance is about to finalise a third supply deal according to the its CEO, Damien Fitzpatrick.
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North Melbourne Kangaroos gain beer and cider partner
North Melbourne Kangaroos have signed Colonial Brewing as beer and cider partner in a deal running to the end of 2023.
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Port Adelaide extend Santos partnership for three years
The AFL’s Port Adelaide Football Club and Australian resources giant Santos have agreed to partner for the Aboriginal Power Cup for another three years.
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St Kilda looks to build fanbase in North Queensland
The St Kilda AFL club has signed a deal with Tourism Tropical North Queensland that it hopes will help it develop new corporate support in the region.
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Andrew Bogut will play key role in Sydney Kings management
Former NBA and NBL star, Andrew Bogut, will play a key role in developing the Sydney Kings brand and will help bring new sponsorships to the club, according to the club’s owner, Paul Smith.
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Optus using esports as focus for new campaign
Optus has leveraged its sponsorship of the Chiefs Esports Club with a new national campaign to promote its video gamer plan.
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AOC signs ITP as official team partner until 2024
The Australian Olympic Committee (AOC) has signed a deal with tax and accounting firm ITP to become an official team partner until December 2024.
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How about a Google, Facebook or Twitter Stadium?
The naming rights package for Stadium Australia is back in the market and the man leading the search for a new sponsor says they have received strong interest from tech giants.
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