More latest news - page 560

Priceline signs “significant” long-term deal with FFA

Football Federation Australia (FFA) has signed a “significant long-term deal” with Priceline Pharmacy and the sport’s chief executive, James Johnson, says the partnership epitomises how the governing body wants “to work with brands in the future.”

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Bullets deal with fitness partner

After providing the Brisbane Bullets with access to virtual training programs for its players during pandemic isolation, TotalFusion has become the club’s official health and fitness partner for the upcoming NBL season.

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Bupa moves sponsorship budget to BBL

After cutting ties with Australia’s national cricket teams after a ten-year partnership, health insurer Bupa has agreed to a new sponsorship with Cricket Australia.

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ARE YOU GETTING THE MOST OUT OF YOUR SPONSORSHIP PROGRAM?