Tennis Australia will revamp its technology, and data sponsorship categories as part of an overhaul that’s expected to help push its sponsorship revenue well over $100 million this year.Read more
The Sydney Symphony Orchestra has appointed three new staff in leadership positions across sponsorship, philanthropy and external relations as part of an organisational reshuffle under new CEO, Emma Dunch.Read more
Outspoken Hawthorn president Jeff Kennett has criticised the AFL's commitment to international expansion, saying that efforts to grow the game in China are a "waste of time and money."Read more
The World Surf League has scored new partnerships with Australian telco Boost Mobile and low-cost airline AirAsia to kick off its string of local championship events in 2018.Read more
The Australian Sports Commission has made a pair of senior marketing hires and scored a major new partner to support the development of female executives in sports management.Read more
St George Bank will return for a fourth year as the top-tier partner of TEDxSydney, which has also signed new partnerships with H&R Block and Viostream.Read more
Big-spending health insurer, Westfund, has signed its fifth sports sponsorship for 2018 and its first in the AFL, linking with the GWS Giants.Read more
Accor has committed to its National Rugby League sponsorship until the end of 2021 as part of a major renewal which will also see the hotel giant support the code's Indigenous program.Read more
Holden says its partnerships strategy won't be affected by the departure of sponsorship boss, Emma Pinwill, who has joined Renault as marketing director, though it has chosen not to hire a replacement.Read more