Melbourne Victory wins renewals from Dulux and Skechers
Melbourne Victory has extended its Dulux sponsorship until the end of the 2026/27 season and confirmed a two-year renewal with Skechers.
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William Buck stays in the saddle with VAFA renewal
The Victorian Amateur Football Association (VAFA) has extended its William Buck sponsorship for three years.
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Birds Eye views NBL sponsorship as shared alignment
The National Basketball League (NBL) has signed Birds Eye as the league’s frozen food partner.
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TPG Advisory engaged to bolster Brisbane Bullets’ sponsor strategy
TPG Advisory Group has partnered with basketball’s Brisbane Bullets to support the club’s commercial growth and broaden revenue generation.
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Ledger enlists rugby greats to score tries for crypto security
Ledger has appointed rugby stars Angus Crichton, Drew Mitchell and Matt Giteau as Australian brand ambassadors to promote the local launch of its crypto security and self-custody services.
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Legends Global’s Don Elford departs for venues new
Legends Global director of partnerships (APAC) Don Elford will step down from 3 October.
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Sydney FC mobilises Carbiz to move soccer its operations
Sydney FC has signed a one-year partnership with Carbiz as a Premium Partner and fleet supplier.
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KDL Property Group backs rugby talent by taking Emerging Reds Cup naming right
KDL Property Group has signed a three-year deal with the Queensland Rugby Union (QRU) for naming rights to the Emerging Reds Cup (ERC).
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St Kilda signs Fiji partner as Aussie rules heads into the Pacific
The AFL’s St Kilda Football Club has signed a three-year sponsorship with the Fiji Ministry of Tourism and Civil Aviation.
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