Big-spending training group enters AFL with Tigers alliance
Community Training Initiatives has signed its first AFL partnership, taking match-ball duties at Richmond for the rest of the 2015 season.Read more
Community Training Initiatives has signed its first AFL partnership, taking match-ball duties at Richmond for the rest of the 2015 season.Read more
The NBL has strengthened its executive management by adding three new board members, appointing a new general manager, and engaging the NRL's former head of strategy as it attempts to secure broadcast and sponsorship deals.Read more
Hoyts has secured five brand partners to support the nation-wide launch of its premium cinema experience, Hoyts LUX.Read more
The NSW Government is angling for a larger slice of sports and entertainment tourism, injecting more than $200m in extra funds to help the state bolster its major sporting and cultural events.Read more
Surfing Australia has secured Northern NSW credit union BCU as major sponsor of the 2015 Australian Surf Festival.Read more
Audi has broken away from niche, luxury-focussed sponsorships through a new partnership with AFL powerhouse Hawthorn, and will use the multi-million dollar deal as a long-term platform to become the number one luxury car brand in Australia.Read more
Melbourne City's unique global partnerships model is proving popular with corporates despite the challenges of operating across multiple geographic regions, according to the club's commercial chief.Read more
Australia Post has become the latest Netball Australia partner to extend its support to the 2015 Netball World Cup.Read more
Aquis, the casino and resort operator, has filled the last remaining front-of-jersey gap in the NRL, signing a two-year deal with the Gold Coast Titans.Read more
> ARU confirms Rebels sale and England tour
> Sponsorship to be priority of new Glory CEO
> South32 sponsor function to sit within corporate affairs
> Penrith secures lower-back partner
> QBE ramps up Swans activationsRead more