Dodo to return as family show sponsor
Dodo, the low-cost internet service provider, has returned as naming rights sponsor of this month's Sydney Family Show.Read more
More latest news - page 991
Gemba's real-time social media campaign reaps rewards for Toyota
Toyota's activations during the 2014-15 summer of cricket "smashed" its key performance indicators and achieved an 86% positive sentiment, according to the campaign's agency, Gemba.Read more
New rugby broadcast model pioneer for other sports
The NSW Rugby Union's ground-breaking deal to broadcast club rugby competition the Shute Shield on the Seven Network will reach break-even point within weeks, according to the company putting the broadcast together, clubrugbytv.Read more
Five-year Suns deal underpins Huawei's Queensland push
Huawei has credited its local strategic sponsorships with a recent boost in brand awareness, and its new long-term deal with the Gold Coast Suns will be a key piece of its Queensland marketing push.Read more
Resurgent Port Adelaide teams up with Chemist Warehouse
Chemist Warehouse has extended its backing of Port Adelaide in its third AFL partnership in as many weeks.Read more
QLD Government to reveal Police sponsors
The Queensland Police Service will be required to disclose the identity of corporate sponsors for the first time, after its recent annual report showed close to $500,000 in sponsor revenue.Read more
Ballet and shopping centre in pas de deux
Sydney's Queen Victoria Building shopping complex will partner with The Australian Ballet for the company's 2015 season, with the agreement to include a number of activations throughout the QVB.Read more
iiNet branches into content creation to leverage Hawks deal
Internet service provider iiNet has joined with agencies ApolloNation and Huckleberry to create a web series as part of its Hawthorn Hawks sponsorship activation.Read more
Bakers Delight surpasses $15m landmark in charity partnership
Baking franchise Bakers Delight has passed $15 million in cash and in-kind support to its charity partner, Breast Cancer Network Australia, including $1.1m through its Pink Finger Bun drive last year.Read more
AIA to sponsor Tottenham tour as broadcasters seek football content
Next month's game between Sydney FC and English Premier League side Tottenham Hotspur will be broadcast live on the free-to-air Seven Network, while insurance giant AIA will take the naming rights to the game.Read more
