Tahs add another blue-chip brand
CGU Insurance has signed a new partnership with Super Rugby champions the NSW Waratahs to support its corporate re-brand.Read more
CGU Insurance has signed a new partnership with Super Rugby champions the NSW Waratahs to support its corporate re-brand.Read more
The Australian Grand Prix Corporation has signed a new wine partner for both the 2015 Moto and Formula 1 Grand Prixes.Read more
All eight teams Big Bash League teams have assembled a full suite of sponsors for this summer's T20 tournament following last-minute deals for a trio of sides.Read more
The Western Force Super Rugby team has partnered with WA government agency Healthway after the conclusion of its Lion deal, and is also set to continue with last season's front of jersey sponsorship experiment.Read more
AFL club the Collingwood Magpies has officially confirmed that United Petroleum has become a major sponsor.Read more
Telstra has further strengthened its partnership with Football Federation Australia and put itself in prime position to bid for digital broadcast rights when the current deal expires.Read more
Bundaberg Rum has signed on as an official partner of the upcoming Cricket World Cup in a rare sports sponsorship for a Diageo brand.Read more
Swann Insurance has extended its support of motorbike events, becoming the principal partner of the Australian round of the Superbike World Championship.Read more
The addition of Santos and Kirin as major partners has cushioned the loss of a number of sponsors for the Sydney Festival.Read more
Melbourne Storm principal partner Crown will cede its front of jersey branding to the Salvation Army for next year's Auckland Nines and a range of clubs will use the tournament to innovate with apparel branding and jersey design.Read more