Renegades commercial windfall continues
Australia's largest solar energy company has extended its principal partnership with the Melbourne Renegades Big Bash League franchise.Read more
More latest news - page 1018
Baseball, Vivid and sponsorship activations win at Event Awards
Vivid Sydney, the Major League Baseball Opening Series and Optus have taken home gongs from the annual Australian Event Awards, while the partnership campaigns of TEDxSydney and Fairfax Events won commendations.Read more
Saints secure AMC and part ways with Jeld-Wen, Ozito
St Kilda has secured the long-term support of AMC Commercial Cleaning but several sponsors are set to depart the club.Read more
Tune Hotels, Coopers provide backing for Melbourne Music Week
The City of Melbourne's Melbourne Music Week has finalised its partnership roster, bringing on Tune Hotels, Coopers and Thatchers Cider as partners.Read more
Allphones Arena targets digital, secures Hyundai
Allphones Arena has overhauled its visitor engagement strategy through the installation of a real-time digital network and a new focus on partner activations, with Hyundai the first to benefit from the upgrades.Read more
Lockwood departs Brad Jones Racing
V8s team Brad Jones Racing will lose its naming rights sponsor, home security company Lockwood, at the end of the current season, but the team is understood to have already lined up a replacement.Read more
De Lorenzo completes Sydney FC apparel lineup
Haircare brand De Lorenzo has filled Sydney FC's final apparel slot, expanding its current sponsorship deal to include the A-League team's back-of-shorts position.Read more
LG considers big Australian sponsorship campaign
LG Electronics will appoint an external leveraging agency to assist it with its first major sponsorship campaign in the Australian market in recent years.Read more
FFA launches stand-alone events department
Football Federation Australia's organisational restructure has continued, with a new events department to take responsibility for fan engagement and live experiences.Read more
Kings recruit mid-season sponsor
The Sydney Kings NBL franchise has secured non-profit training firm Campbell Page as a partner.Read more
