Clipsal extends Adelaide V8s sponsorship
Clipsal has extended its naming rights partnership with the Adelaide leg of the V8 Supercars, which has unveiled a major above-the-line promotional campaign for the 2015 event.Read more
More latest news - page 1021
Cadel Evans tour attracts major partners
Momentum Energy, Subaru and Mapei have been unveiled as the first major backers of next year's inaugural Cadel Evans Great Ocean Road Race.Read more
Mazda, Coco Joy latest to join BBL
Big Bash League franchises continue to gain sponsors, with the Sydney Thunder and the Melbourne Renegades both signing new major sponsors.Read more
Sportscraft retains Olympic uniform partnership
Australian lifestyle brand Sportscraft has extended its long-running partnership with the Australian Olympic Committee until the 2016 Rio Olympics.Read more
Arts sector sponsorship taking on trend-setting role: TEDxSydney
TEDxSydney has experienced a "quantum shift" in sponsor revenue as brands increasingly look to trend-setting events to position themselves as innovative market-leaders, says the event's director of partnerships.Read more
SuperSprint secures blue-chip sponsors for triathlon
The 2015 Australian Corporate Triathlon series has signed AustralianSuper as its naming rights partner, with Woolworths and Bupa also joining the event.Read more
EY to use cricket to engage community
Ernst & Young has entered into a rare sports sponsorship, as presenting partner of the WA Festival of Cricket.Read more
BetEasy's Masters deal "the first of many"
BetEasy has signed on as naming rights partner for the Australian Masters Golf tournament and CEO Matt Tripp says sponsorship will play a major role in growing the online bookmaker's market share.Read more
Ladbrokes targets sponsorship to boost Australian growth
British betting house Ladbrokes has signed its first major sporting partnership since entering the Australian market, with A-League side Brisbane Roar.Read more
Miss Muddy partners with Michelle Bridges
Women's obstacle event Miss Muddy has signed a national partnership with Michelle Bridges 12 Week Body Transformation and appointed sponsorship consultant James Cregeen to further commercialise the event.Read more
