Trio of alcohol partners for Polo event
Polo in the City has secured Pol Roger, Stella Artois and Crush Fine Wines as partners for its 2014 series.Read more
More latest news - page 1031
Event agency to build new properties for sponsors
Specialist event sponsorship consultancy Sense Event Group, the company behind activations at Vivid, the Sydney Royal Easter Show and the Australian Open of Golf, has launched a new business arm creating bespoke events on behalf of major sponsors.Read more
Crows appoint commercial exec as CEO
The Adelaide Crows AFL Club has snared a key member of the Australian Rugby Union's commercial team to become the club's new chief executive.Read more
Mariners add partners for charity fixture
The Central Coast Mariners A-League side has signed a front of jersey sponsor for its annual Pink Ribbon Day strip.Read more
Sony PS4 to be first nation-wide NPL sponsor
Sony's Playstation 4 will today be unveiled as the first national naming rights partner of Football Federation Australia's National Premier Leagues competition.Read more
Panthers purple patch continues off field
Car rental brand Hertz has renewed its long-running partnership with NRL club the Penrith Panthers.Read more
Opera House allies with venture capital group
The Sydney Opera House has signed a long-term partnership with investment firm MH Carnegie & Co.Read more
Wolf Blass to integrate $6 million ad buy, World Cup sponsorship
Wolf Blass's new partnership with the Cricket World Cup will be supported by a huge advertising campaign and a range of innovative activations.Read more
Pele's Australian tour bags first sponsor
Luxury watch brand Hublot will become the first partner of a tour featuring football legends Les Murray and Pele in conversation.Read more
Social media activation to flower in Canberra
The Canberra Floriade will launch its first significant interactive leveraging initiative for this year's event, with Bunnings and iiNet among the brands involved.Read more
