John West signs major cycling sponsorship
The Victorian Institute of Sport's cycling program has signed tuna brand John West as joint-naming rights partner alongside long-term sponsor Jayco.Read more
More latest news - page 1043
Castrol takes naming rights to Gold Coast V8s
The Gold Coast leg of the V8 Supercars tour has secured a long-term naming rights partner, as part of a rejuvenated festival to be held in tandem with the event.Read more
Telstra cranks up soccer involvement with All Stars deal
Telstra will become the major partner of the A-League All Stars in its largest traditional sponsorship in recent years.Read more
McDonald's stumps up for grassroots cricket partnership
Cricket NSW has secured support from fast food giant McDonald's to help deliver a $1 million community program.Read more
Double deal for Erebus as title partner hunt continues
V8 Supercars team Erebus has secured its short-term commercial future, upgrading two corporate partners to the major front of bonnet position until the end of the current season.Read more
Wanderers bag nutrition partnership with global brand
The Western Sydney Wanderers A-League side has secured its first new alliance of the 2014-15 season, signing nutrition brand Herbalife.Read more
Demons target long-term growth through corporate program
The Melbourne Demons AFL side is hoping its corporate business program will attract more non-traditional sponsors to the club following a deal with wealth management firm Akambo.Read more
Cycling race ties up naming rights deal
The Amy Gillett Foundation has announced the sponsorship roster for its marquee Gran Fondo event, including the race's first ever naming rights partner.Read more
Rights holders seek new channels as arts sponsorship dips
Corporate sponsorship in the arts fell by 2% in 2013, according to a survey by the Australian Major Performing Arts Group.Read more
Grassroots naming rights deal for Surfing NSW
Surfing New South Wales has signed a major partnership with the National Roads and Motorists' Association.Read more
